Clarity, then strategy.
Helping independent healthcare practice owners clarify the business beneath the marketing, so they can make values-aligned decisions about positioning, offers, messaging and growth.
How We Work
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Start with a Call
Marketing Triage
Direction & Decision Retreat
A no-pressure 15–20 minute conversation to talk through what feels off, what you’ve already tried, and whether Three Stones is the right next step. No fee.
A focused diagnostic to help identify what’s actually getting in the way before you invest more time, money, or energy in the wrong next move.
A half-day strategic retreat to refine your positioning, clarify your offers, and create a more aligned path forward.
Marketing Triage
A focused diagnostic to help identify what’s actually getting in the way before you invest more time, money, or energy in the wrong next move. Includes pre-work review, a 90-minute diagnostic conversation, and a concise written brief with key findings, top priorities, and a next-step recommendation. Investment: $497.
Best for:
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Independent healthcare practice owners who feel stuck, but are not yet sure why
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Founders with muddy messaging, too many moving parts, or unclear priorities
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Practice owners who want an outside perspective before spending more on marketing tactics
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Situations where something feels off, but the real business or marketing issue is still unclear
What’s included:
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Pre-work review of your messaging, offers, audience, and current marketing activity
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A 90-minute diagnostic conversation focused on what is actually getting in the way
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A concise written brief with key findings, top priorities, and a next-step recommendation
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If you move into a Direction & Decision Retreat within 30 days, your Marketing Triage fee is applied toward the retreat
Direction & Decision Retreat
A half-day strategic retreat for independent healthcare practice owners who need to step out of the noise, clarify what matters most, and make focused decisions about positioning, offers, messaging, and the next season of growth.
This is deeper work for founders who are ready to make grounded decisions about where the practice is going and what deserves attention next. Investment: $2,500.
This is for you if your practice is at a meaningful decision point and you need more than random advice, scattered tactics, or another brainstorming call. You need protected space to think clearly, talk honestly, and decide what to prioritize next.
What we focus on:
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Clarifying what you want the practice to be known for
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Refining your positioning
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Deciding which offer, audience, or service line to lead with
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Strengthening your messaging
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Mapping the smartest next steps for the next 30 to 90 days
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Identifying what to stop, simplify, or postpone
What’s included:
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Pre-work review of your messaging, offers, audience, patient experience, and current growth priorities
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A half-day private strategic working session
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Focused guidance and decision support around positioning, offers, messaging, and marketing priorities
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Working drafts of positioning language and key messages, as appropriate
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A concise Direction Brief summarizing key decisions, priorities, and recommended next steps
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One follow-up check-in after the retreat
After the Retreat
Not every client needs to hire outside help right away. In many cases, the most valuable next step is getting clear on what to prioritize, what to pause, and where to focus your time, energy, and budget first.
Three Stones is intentionally a strategy-led advisory practice, not a full-service agency. I lead the clarity, direction, messaging, and decision-making work personally.
If implementation support makes sense, I can often point you toward trusted specialists in areas such as design, web, copy, research, podcasting, or other creative and technical needs.